National Black Guide - All Up In Your Business

All Up In Your Business

Bonnie Ross Coleman is currently the Director of a Women’s Business Center in a major metropolitan area. She is also the owner of a successful company, providing business development and consulting services since 2001. Ms. Coleman left the corporate sector as Vice President of sales, marketing, public relations and customer service for a major insurance company in order to start her own business assisting nascent and emerging businesses develop and grow into successful entities. As a freelance writer, Ms. Coleman writes bankable business plans, is a successful grant writer, and freelances writing for individuals and organizations. An accomplished life-inspiring speaker, Ms. Coleman also hosts workshops and seminars that empower individuals to be their best!

Motivation To Succeed

People often say they need someone or something to motivate them. Bosses are always being asked how they motivate their staff to perform at peak levels.

What most people do not realize is that outside influences or forces cannot motivate a person to do anything. Motivation is intrinsic. That means it comes from within a person. Either the person is motivated to succeed or not. There is nothing any outside person or thing can do to motivate anyone.

When I ask a client why they want to start their own business, I get all types of answers. It could be from wanting to fulfill dreams, to wanting to change the world, wanting to be the boss, needing to take charge of their destiny…blah, blah, blah.

Rarely do I get the answer that motivates most people in starting their business. MONEY. Do you think people start their own businesses so they can be poor? Get real! Most people start a business with dreams of being wildly successful and making loads of money. Anything wrong with that? Absolutely not.

What motivates you to get up and go to work every morning? A paycheck. What motivates you to go grocery shopping, or to the gym, or to school? There is usually some end result of satisfaction behind everything you do.

Start a business so you can make money. And be honest about it. No matter what Maslov’s theory says, money is the greatest motivator of all.

But you have to change the way you look at money if the drive to make money is what motivates you to start a business. In the beginning of your business, all the money you make (if you make any at all) will be channeled back into the business. Ladies…forget the latest dress and shoe styles. You won’t be buying new clothes for a while. Gentlemen…learn how to cook. Your dating will consist of a home cooked meal, candlelight, and Barry White on the CD player.

Listen, focus on your money as the motivating vehicle to make you rich. Look at every dollar your business generates, and ask yourself what value that dollar will have to your future dreams. If you spend the dollar on a pair of sunglasses, will that help you leave legacy wealth to your family? Of will that dollar be more beneficial in purchasing a pen for your business so you can sign contracts?

Look at every bit of money getting ready to leave your hands for any purpose, and evaluate the effectiveness of that money on your life at this point. When I mentioned legacy wealth, it does not mean a $50,000 life insurance policy that your heirs get when you die. No. Legacy wealth is the money you leave that will still be there for generations. Think Bill Gates!

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Entrepreneur = Risk Taker


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	All Up In Your Business Bonnie Ross Coleman is currently the Director of a Women’s Business Center in a major metropolitan area. She is also the owner of a successful company, providing business development and consulting services since 2001. Ms. Coleman left the corporate sector as Vice President of sales, marketing, public relations and customer service for a major insurance company in order to start her own business assisting nascent and emerging businesses develop and grow into successful entities. As a freelance writer, Ms. Coleman writes bankable business plans, is a successful grant writer, and freelances writing for individuals and organizations. An accomplished life-inspiring speaker, Ms. Coleman also hosts workshops and seminars that empower individuals to be their best! Motivation To Succeed People often say they need someone or something to motivate them. Bosses are always being asked how they motivate their staff to perform at peak levels. What most people do not realize is that outside influences or forces cannot motivate a person to do anything. Motivation is intrinsic. That means it comes from within a person. Either the person is motivated to succeed or not. There is nothing any outside person or thing can do to motivate anyone. When I ask a client why they want to start their own business, I get all types of answers. It could be from wanting to fulfill dreams, to wanting to change the world, wanting to be the boss, needing to take charge of their destiny…blah, blah, blah. Rarely do I get the answer that motivates most people in starting their business. MONEY. Do you think people start their own businesses so they can be poor? Get real! Most people start a business with dreams of being wildly successful and making loads of money. Anything wrong with that? Absolutely not. What motivates you to get up and go to work every morning? A paycheck. What motivates you to go grocery shopping, or to the gym, or to school? There is usually some end result of satisfaction behind everything you do. Start a business so you can make money. And be honest about it. No matter what Maslov’s theory says, money is the greatest motivator of all. But you have to change the way you look at money if the drive to make money is what motivates you to start a business. In the beginning of your business, all the money you make (if you make any at all) will be channeled back into the business. Ladies…forget the latest dress and shoe styles. You won’t be buying new clothes for a while. Gentlemen…learn how to cook. Your dating will consist of a home cooked meal, candlelight, and Barry White on the CD player. Listen, focus on your money as the motivating vehicle to make you rich. Look at every dollar your business generates, and ask yourself what value that dollar will have to your future dreams. If you spend the dollar on a pair of sunglasses, will that help you leave legacy wealth to your family? Of will that dollar be more beneficial in purchasing a pen for your business so you can sign contracts? Look at every bit of money getting ready to leave your hands for any purpose, and evaluate the effectiveness of that money on your life at this point. When I mentioned legacy wealth, it does not mean a $50,000 life insurance policy that your heirs get when you die. No. Legacy wealth is the money you leave that will still be there for generations. Think Bill Gates! Previous Articles Entrepreneur = Risk Taker
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